Case Studies
B2C Case Studies
Dental Self-Care In-Home Use Product
Ethnography & Shopping Intercept for Retail improvements
Observation & Intercept for C-Store Diagnostics
Optimizing Concepts and Positioning via Segmentation
Positioning, Pricing, and Concept Optimization
Segmentation for Strategic Brand Planning
B2B Case Studies
Adaptive Optimization and Revenue Modeling
B2B New Product Development Ideation
Industrial Concept Optimization Research – Customers and Prospects
Industrial Concept Optimization Research – Medical Practitioners PPE
Industrial Service Model Strategic Development
