“Terry Socol has been a fantastic resource for me when it comes to all kinds of market research. Strategic Research Partners has delivered outstanding studies for me, both here and at former companies, from product concept testing to user behavior work. Most recently, we pulled him in last spring 2019 to query high school students via focus groups on how they felt about ACT test prep solutions and specifically about our ACT Online Prep product. His findings were instrumental in helping us validate the new approach we were taking.”

Joe C. Miller, President-CEO
Sunburst Digital

“I turn to SRP when I want best-in-class consumer insight. Terry and Team take the time to understand the unique aspects of our business and apply the latest research techniques that result in practical insight to our most pressing questions. The SRP team is flexible, delivers on time and on budget and is a joy to work with.”

Robert Finn, Vice President, Marketing & Product Management
Labelmaster Products

“The survey information you gathered and analyzed will be utilized in our rebranding in 2021. We were very impressed with the quality of your work, and your patience with working with our group.

It has been a pleasure to work with you. I look forward to sharing how the rebranding project progresses in the new year.”

Patricia Heimann
International Music Foundation

“Gene and Terry define what strategic partners should be.  We have worked together on many different projects over the years, and they have always over-delivered.  On a recent segmentation project, the SRP team helped us to define a very complex target audience and break it into segments that allowed our client to more efficiently and effectively allocate their marketing budget.  They are a true partner in every sense of the word.”

Ben DiSanti, Managing Partner
DiSanti, Hicks + Partners


“I have worked with SRP on hundreds of projects, leveraging their many capabilities.  SRP’s core sweet spot, for me is the ease and confidence in knowing they are authentic partners. SRP is uniquely creative in their approach to research design for every aspect of the research process: clear objective setting, actionability of results alignment (and if SRP does not see actionability, trust me, they will let you know!), clear target audience definition, experimental design, q’re design, analytical depth with a keen sense of pragmatism.  SRP’s passion is getting to the truth of today to inform the predictability of the truth for tomorrow.

Susan Kublanow, Dir Innovation Insights,
Guardian Glass