Scope of Services

SRP Group scope of solutions

SRP principals and associates have been providing effective research, using methodologies & business issues of interest:

  • Segmentation
  • Tracking
  • New product screening and development
  • Attitude and behavior research

We have been providing quantitative and qualitative research to a wide array of B2C and B2B industries for 20 years as a firm and well over 25 years in the case of individual team members.

We deliver insights across the whole product lifecycle, allowing us to help “institutionalize” integrated learning.